Official: Porsche to build ‘Cajun’ SUV

30 November 2010 - 13:00

Official: Porsche to build ‘Cajun’ SUV

And there you were thinking it was all a big joke. ‘They'd never dare to call a small Porsche SUV Cajun', you chortled.

Today, direct from Porsche HQ, an official statement announces "under the working name Cajun, this efficient and sporty model will further expand..." blah blah blah. Cajun. The Porsche CAJUN.

The entry-level SUV is aimed at attracting "new and even younger customers to the premium brand", and will likely be based on the Audi Q5. Porsche claims lightweight construction, dynamic handling and agility, which is a given, really.

No more information - prices, dates, engines etc - has been revealed. But it will be called Cajun. An ethnic group descended from Canada; a style of cuisine; a variety of KFC chicken fillet burger. Marketing types must have focused on the former. Most will associate with the latter.

Could you buy a car called ‘Cajun'? And are you tempted by a baby Porsche SUV?

(Note: there aren't any pics, so we used one of a Cayenne. Squint at it, and that's probably a Cajun. Also, another 911 variant is expected in the next seven minutes)

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holden_hater commented on this article

at 06:55 pm on 02 December 2010

With regards to 911 variants. A shift occurred recently that saw one Wolfgang go from VW to Porsche, and another go from Porsche to Bentley. The latter was because of the genius with regards to releasing models mid-cycle. Something Porsche does better than just about anyone else. GTS was well timed and important. Gotta get folks used to the 3.8, for maybe the 3.6 will only go into the Cayman R next year, when the 991 hits the street!

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