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Aston Martin Lagonda news - Geneva: Lagonda returns - 2009
The biggest surprise at this year’s Geneva show? This. Aston Martin waited until day two to reveal its new Lagonda concept and, well, you need a minute to take it all in.
Huge isn’t it? But despite the crossover-ish looks, Aston insists this new car isn’t an SUV. It’s a ‘luxury car of the future’ with an emphasis on comfort - it is four-wheel
drive but that slightly raised ride height is about on-road versatility alone.
Power comes from a 6.0-litre V12 petrol engine, but there are plans to look into hybrid and low
emission diesel options before the Lagonda reaches production in three or four
years’ time. Inside, it’s a strict four-seater and it’s all about luxury -
there’s an impressive mix of leathers and deep pile carpets that wouldn’t look
out of place on a Rolls.
SUV or not, the Lagonda is a bit of a departure for Aston. Fans of the brand who have just
got their head round the Rapide saloon (due at the end of the year) might
struggle with the idea of a big luxo-barge, but Aston says it’s all
about broadening the appeal of the brand and opening up the company to more
The Lagonda concept
currently sits on a platform borrowed from Mercedes, and Aston says it’s
looking to hook up with a partner company to share technology in the build
of the road car. There’s no word yet on which company this will be.
Prices are left to
speculation too. But with a likely small production capacity, it’ll be a
seriously premium product and probably north of £250k. Would you pay that?
Do you even want a luxury Aston wagon? Should stick to what they know? Log in at
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