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Los Angeles Motor Show
If it’s cars you were looking for, Honda stole the Los
Angeles motor show. Honda’s gorgeous, sharply original fuel-cell sports car
concept was as fresh as it was unexpected.
For an American show, that’s a pretty international roster.
By contrast GM’s huge stand was pretty much tumbleweed. Just
a load of cars on a big shag-pile carpet. No personnel, no spokespeople, no
GM was due to launch two cars here – the Cadillac CTS Coupe and a Buick. But it didn’t, because its business is in such a terrible state it
has had to delay them. Yes, GM has cars it needs to save itself, but it doesn’t
have the cash to put them into dealers. Things are that dire.
And on the Chrysler stand, there weren’t even lights - as you can see in the picture. Yes,
the cars sat in semi-darkness, looking sad under the hall’s overhead
fluorescent lights, while every other car company had a zillion candlepower of
Ford, least troubled of the Detroit Big Three, arrived to
launch the Mustang and a facelifted Fusion saloon. But every time an executive
put their head onto the show floor, they were mobbed by journalists asking
about the real action, going on thousands of miles away.
This of course was the bosses of GM, Ford and Chrysler
begging for emergency loans from Washington.