BMW G 310 R launch pushed to 2018
Highly-anticipated street bike needs "adequate retail infrastructure", says BMW India head
BMW Motorrad left many a motorcycle enthusiast perplexed when it made its official India entry with 11 of its big bikes – ranging from the R1200 to the S1000R – and opting to leave out its new, single-cylinder, Made-in-India G 310 R street bike. Some found solace in the fact that the company stated that it would roll out the 33bhp G 310 R (already being shipped out of India for foreign markets) in the latter half of 2017.
Well, the agonising wait for the small BMW is set to continue, after Vikram Pawah, president of BMW India, stated in an interview with the Times of India, “We need to have an adequate retail infrastructure before it (the G 310 R) becomes available here.”
BMW Motorrad currently has just four dealerships across India - in Ahmedabad, Bangalore, Pune and Mumbai – that showcase to the company’s 11-strong big bike range. Now, with the G 310 R set to become BMW’s first mass-market motorcycle, the company has changed its approach to launching the motorcycle, opting to expand its dealership network before putting the bike on sale.
Though BMW hasn’t revealed as to when exactly the bike will be launched in 2018, this delay in proceedings means the Apache RR 310S, TVS' fully-faired iteration of the G 310 R (both companies have worked on this bike, remember?) will go on sale much before BMW's bike hits the street. Pricing for the G 310 R is expected to be around the Rs 2-2.5 lakh region with the faired adventure-touring friendly version, the GS, at a slight premium.