F1 cars are built in these British sheds
Once it's on there, it can reduce surface temperatures by up to 50°c, allowing closer packaging of equipment and protection for hitherto unusable lightweight materials - the resin that holds carbonfibre together, for example, would melt without the coating, and because it only adds 1.46kg per square metre, it's infinitely more viable than using heavier, hardier materials.
Formerly part of the UK Atomic Energy Authority, Zircotec originally developed the coating to help manage the heat in nuclear reactor pipes. Then, in 1994, Prodrive approached them to see if the coating could be applied to reducing the cockpit temperatures of their Subaru rally cars.
After veering into motorsport, the coating was picked up by several supercar manufacturers and is standard fitment on the Ariel Atom V8, Lamborghini Murcielago SV, and Reventon.