Lets not waste time beating around the bush; the big news is that BMW has launched its sixth-generation 3 Series in India. And if that wasn’t great enough news, here’s some more. The German carmaker has roped in Sachin Tendulkar as the brand ambassador for the BMW cars in India. Not that the 3 Series or any other Beemer needed some marketing push, but getting the master blaster associated with a car brand does attract a lot of attention.

Coming back to the new BMW 3 Series, the car will be offered in four trims a base model (only available in diesel), sport line, luxury line and luxury plus. There will be two engines on offer, a 245bhp 2.0-litre petrol and 184bhp 2.0-litre diesel.

The car is equipped with a host of techno-wizardry like the heads up display, 8.8-inch multi media screen and an integrated navigation system. The new 3 Series is the first model to feature BMW’s new design language. If you want to choose performance then the 328i is the car to get. It does a 0-100kph in just 6.1 seconds and an electronically restricted top speed of 250kph. The diesel is no sloth either, what it lacks in power the 320d makes up in torque, 380Nm to be precise. The 0-100kph is little more than a second slower at 7.6 seconds and a top speed is restricted to 235kph.

The all India ex-showroom prices are as follows:

320d – Rs 28.9 lakh

320d Sport line – Rs 31.5 lakh

320d Luxury line – Rs 31.5 lakh

320d Luxury line Plus – Rs 36.9 lakh

328i Sport line – Rs 37.9 lakh

Tags: 3 series, bmw