Car news

08 January 2013

Mahindra Reva's next named e2o

The brand's first electric vehicle certified as "road-worthy", to be launched in the coming weeks
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In the minds of those who are familiar with the electric car scene in India, the name 'Reva' conjures up images of a funny-looking car being squeezed about in city traffic. Even though it was all-electric, it still never seemed a feasible alternative to other conventionally-powered city hatchbacks. Mahindra though, knows what exactly goes into making an incredibly feasible product. So what would one expect when both these brands join hands?

Yes. The NXR. Only that now, it is not the NXR anymore. Mahindra, in keeping with its tradition of naming its cars with 'O' as the ending letter, has decided to call its latest EV the "e2o". Pronounced as E-too-Oh(!), where 'e' denotes "energy of the sun", '2' stands for "to" and 'O' represents "oxygen", the literal meaning of the name comes to "Energy of the sun to Oxygen". We're not really sure what that is supposed to mean, but it must be a very environment-friendly name.

The car has completed exhaustive testing all across the country, and has finally been validated as a "road-worthy" car. The car projects Mahindra's vision of "Future of Mobility", and conforms to the 5C's framework - clean, convenient, connected, clever, and cost effective.

Commenting on the e2o, Dr. Pawan Goenka, President, Automotive & Farm Equipment Sectors, Mahindra & Mahindra Ltd said, "The Mahindra e2o is a game-changing development within the personal mobility space that will help the Mahindra Group usher in a positive change in the lives of our customers. We are on the threshold of ushering in a new paradigm across the automotive value chain, by bringing in products and mobility solutions which will bear testimony to our commitment to create a cleaner environment on planet Earth."

To be equipped with lithium-ion batteries that can provide a range of 100kms on a single 6hrs charge from a plug point at home or at work, the four-seat e2o will be manufactured at Mahindra Reva's plant in Bangalore that has a capacity of 30,000 units and will be launched in the coming weeks at an expected price of around Rs 5.5 lakh.

Sounds like an electrifying prospect, TopGearers?

Tags: mahindra, mahindra reva, nxr, reva, e2o



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