Royal Enfield commences production at its new Chennai plant
RE sets up shop at Oragadam, promises lower waiting periods and better quality
For all those people who have stayed away from Royal Enfield products due to reliability issues or long waiting periods, this is news for you. Eicher Motors, owners of Royal Enfield, have opened a new facility in Oragadam, Tamil Nadu.
Based on the outskirts of Chennai, the factory sits 20km away from old plant. Eicher has invested Rs 150 crores in this modern plant. Initially, the factory will have a production capacity of 1.75 lakh units, which will be increased to 2.5 lakh units by 2014. When fully operational, the Oragadam plant will have a total capacity of 5 lakh units per annum.
Apart from higher capacity, the plant will also offer high levels of automation that shall improve the quality of the products rolling off the assembly line. The CED paint shop with a painting capacity of 600 motorcycles per day has been installed in the plant. To ensure consistency and less wastage, a robotic painting system and powder coating system have also been added. Enfield will still call on the duties of its craftsmen for pin-striping the bikes and adding to the old-world charm that is associated with RE’s bikes.
There is also a 1.4-kilometre test track within the factory where motorcycles will be thoroughly tested before they are dispatched to customers. The Tiruvottiyur factory, that has been building Enfields for the last 60 years, will now operate at full capacity of 1.4 lakh units a year.
The new plant will lower the waiting period for Enfield bikes while improving build quality. But the biggest news is that Royal Enfield’s new café racer, the Continental GT, will roll out of the Oragadam plant in just a few months from now.
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