Car news

23 February 2011

BMW launches ‘i’ sub-brand

German giant introduces new electric range starting with city car and VED sports car

Vijay Pattni
Car image



Good news! BMW is set to build a version of the sensational Vision EfficientDynamics sportscar from 2013.

The German car maker today launched its new sub-brand, called ‘i', which focuses on ‘sustainable mobility solutions'; read ‘electric/hybrid' cars. Under this banner, BMW will build two models from 2013, the i3 and i8.

The i3 - known as the Megacity Vehicle - will be BMW's first solely electric powered series production car, using a setup derived from the one currently being tested on the Geneva ActiveE concept. That car - a 1-Series coupe - features 170bhp and a 0-100kph time of nine seconds together with a 161km range.

The i8 will be based on the stunning VED supercar first shown in 2009, and will feature a plug-in hybrid setup to provide big performance and small-car emissions. Don't forget, that concept hit 100kph in 4.8 seconds, returned 32kpl and produced just 100g/km of CO2.

Both will feature an aluminium chassis construction, labelled ‘LifeDrive', housing the powertrain, together with lightweight carbon-fibre reinforced plastic, which BMW claims helps balance the weight of the batteries. "For our customers this means superior driving dynamics combined with significantly increased range using electric power", explained a BMW spokesperson.

The i3 and i8 will be built at BMW's Leipzig plant, with over Rs 24.5 billion invested in new factory facilities.

 

Tags: bmw, geneva 2011, i8, i3

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