Chevrolet Spin MPV shelved, Beat Activ confirmed
Think Multi Purpose Vehicles and there are two names topping the charts - the Toyota Innova that sits on the premium side of the spectrum, and then there's the compact-MPV, the Maruti Ertiga. Everything else that doesn't carry either of the Japanese logos on their grille find themselves in the also-sold kinds.
No wonder then, General Motors isn't wasting any time getting its Spin MPV ready for India. Instead, it has decided to focus its energy in segments that it thinks has better potential. In an official statement, GM says, it will continue to listen to its customers and shift its focus to growing segments, including SUVs. Which means cars like the Beat Activ and Essentia find greater importance in Chevy's Indian plans.
What are Activ and Essentia, you ask? If you remember, there were few interesting Chevy concepts displayed at the Auto Expo and these two were the more promising ones. If you still don't recall, here's a recap. The Beat Activ concept, as the name suggests, is based on the current Beat hatchback, that gets beefed up cladding and India-specific exterior and interior styling. And just like other cross-hatchbacks available in India, the Activ will continue to be powered by engines similar to its everyday-going hatchback twin.
The Essentia is a sub four-meter notchback that will also be based on the Beat hatchback. From the front, it looks similar to the Activ with more conventional looking headlight cluster. But as with most sub 4-metre sedans, the rear looks like a quick fix job of adding a boot to a hatch. While these two aren't completely new products, GM sees greater potential in them when compared to the Beat-based compact-MPV.
According to GM India president and managing director, Kaher Kazem, There was an overwhelming response from our Indian stakeholders to the Beat Activ when we revealed it at the Auto Expo in Delhi. These new Chevrolet vehicles (Activ and Essentia) clearly demonstrate we are listening to our customers and are being led by their desire for small cars with more content and choice. They were distinctly developed for the Indian market. However, there is no doubt they will have global appeal.
So, as of today, new Chevrolets to hit the Indian market in near future will include a spirited lineup of the new Beat, Essentia and Beat Activ. If GM further decides to revise its India-plans, TG will get you all the updates.