Infiniti is the latest of many carmakers to offer a sneak peek to what they will be putting on show at Frankfurt next month. Behold, the Q30 Concept – the Japanese luxury marque’s take at a premium compact hatch.
Correction, Infiniti insists that the Q30 Concept isn’t a hatchback. It also says that the car is neither a coupe nor a crossover. The Q30 is meant to be a fusion of all three aforementioned body styles – a combo aimed to woo younger customers who are constantly challenging convention.
With this approach, the Q30 should offer the sportiness of a coupe, practicality of a hatchback and higher ground clearance typical of a crossover. There are also hints of a new design language. The Q30 exhibits bolder lines, daring curves and a more muscular stance unavailable in existing Infiniti models.
The overall concept presented by the Q30 is similar to that of the upcoming BMW X4 and Mercedes GLA, but in a more compact scale. Could it spawn a new body-style adored by the masses? Maybe Frankfurt holds the answer.