Jaguar Land Rover has announced that they are opening a regional office in Singapore to support its growing sales success in the Asia Pacific region at a prestigious event hosted by the British High Commission in Singapore. The Singapore office adds to Jaguar Land Rover’s existing presence in Asia Pacific, with national sales company offices in Australia, Japan and South Korea. This expansion reflected the demand for Jaguar Land Rover products, driven by the company’s new smaller and more efficient engines which the company claims to have resonated well with Asian customers.
Managing Director, Jaguar Land Rover Asia Pacific, David Blackhall said “I am delighted to announce the opening of our regional office in Singapore. Asia Pacific is Jaguar Land Rover’s second fastest growing region, with sales growth of 38% year-over-year in 2012. Extending our global presence to Singapore confirms our commitment to pursuing the tremendous potential in this region and to supporting our importer partners.”
With a planned investment of nearly £3 billion (approx S$5.65 billion) in new product development this year, the Singapore regional office is part of Jaguar Land Rover’s ongoing global expansion plans and is recruiting locally for its new team. The company’s regional hub will support its Asia Pacific Importer partners in their sales, marketing and after-sales operations.
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