When the creative director of Top Gear magazine mails a link around the office with the subject line, ‘The future is this stuff', you'd be silly not to sit up and pay attention.
The link points to a YouTube page featuring some awesome CGI work from an Azerbaijani designer called PanTural.
If you watch the video, you can really start to see how 3D computer animation could shape the future of your first contact with new cars: CGI renderings rather than the real thing.
And when they look this good, does it matter if they're not The Real Thing?
This kind of CGI will likely start appearing more and more, especially within the confines of your favourite car magazines, who wouldn't need to get their hands on a real vehicle to do a photoshoot.
However, when you consider that this piece of work took PanTural 110 days just to render, you realise that we're not quite there just yet.
But in five years? It's definitely possible...
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What do you think?
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Bobs commented on this article
at 04:24 pm on 12 November 2009
Very impressive, I do see this becoming more and more common in the near future. It is far easier and more efficient than using actual cars.
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Amitiel commented on this article
at 05:29 pm on 12 November 2009
Um.. this is rendering the Stig "unemployed"!! Looks very very cool, and in the long run it's probably much cheaper than getting the actual cars.. ..but isn't TopGear ABOUT driving real cars? I think I prefer watching Clarkson, May and Hammond cock about, to watching CGI simulations..
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Twister commented on this article
at 05:30 pm on 12 November 2009
What was the point of putting all those credits in? and why is there a lada in there instead of a Lambo pr something?
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TheStig'sTwin commented on this article
at 05:50 pm on 12 November 2009
brilliant CGI just why arnt there this sort of quality in cinemas?
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StigisaScot commented on this article
at 07:12 pm on 12 November 2009
Brilliant, another hit against the already struggling car photographer in the search for cheapness...
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