It's 30 years since the Audi Quattro rocked the sports-car world, and Audi wants to remind of us that fact. Very badly wants to remind us. Oh yes, look how much trouble Audi has gone to.
This is the Audi Quattro Concept, unveiled at the Paris show. It's a one-off show-car homage to the ur-Quattro, and more specifically to the short-wheelbase Group B Quattro Sport rally car.
But it's not just about retro design fluff. The overall design - especially the nose and headlights - is dead modern and sets sail for a new era for the whole model range.
And the engineering is incredibly thorough. They aren't mucking about here, and we've spoken to several people at Audi, all the way to the top, and they're all optimistic that it'll go into production.
So if you were looking for a lightweight, cultish, Nissan GTR rival, you might have found your car.