A while back Mazda blew us away with the rather delectable Shinari concept - the first outing of its new ‘Kodo' design language.
Now it has revealed that thing you see above, dubbed ‘Minagi', ahead of its world premiere at the Geneva motor show in March.
The second entry into this new design language is a compact crossover SUV, dahling, roughly equivalent in stature to the Volkswagen Tiguan/BMW X3 et al.
Mazda reckons it's the ‘forerunner' to a clutch of next-gen products, and features a ‘Skyactiv' engine, transmission, body and chassis. Skyactiv, if you are unaware, is Mazda's blanket term incorporating their environmentally cuddly technology which still responds to driving pleasure.
Oh, and that Shinari we told you about will be sitting alongside the Minagi on Mazda's stand at the Geneva motor show, making its European premiere, along with the company's Skyactiv tech exhibits - direct injection petrol engine, clean diesel, and a manual and auto gearbox.
We'll bring you more from Geneva as it drops, and don't forget, we'll be lurking the show floor hunting for crisps, and some new car stuff, so stay tuned.
In the meantime, why not entertain the Internet with your measured and thoughtful riposte to this concept car?