Ten reasons why Volvo is great
As a new concept rouses suspicions that Volvo is no longer boring, we remember the Swedes' coolest hits
Posted: 28 Feb 2014
THE JEAN-CLAUDE VAN DAMME AD
We wouldn't have imagined having Jean Claude Van Damme part his legs atop a pair of reversing lorries would ever have done much for truck sales. But what do we know? JCVD clocked 67 MILLION YouTube hits with this brilliant, strange advert.
Watch it again here