Motor City watches
How a new American watchmaker is helping to keep Detroit alive and ticking
Posted: 28 Oct 2013
Like Willie, Lakishka is a proud Detroiter. "We've had a little downfall here and there," she says. "The economy is rough, period. But we're still here. The city has come up." She's right. And it's not the first time Detroit has survived a spell like this. In the late Fifties, the city weathered a mass exodus when people moved to the suburbs on new highways. But the city kept its soul, Motown Records was born and the world was given Diana Ross. Just another chapter in this town's plucky story. "There are good times and bad," says Lakishka. "It wasn't a bright outlook but now it seems the sun is shining and the clouds are rolling away." On the other side of the factory, Willie is having equally sunny thoughts. "One day, I hope we can make a mechanical movement," he says. "Detroit has always made engines. The only difference is, you wear these ones on your wrist."