Utes in the Outback
Aussie ute owners have taken brand loyalty into the twilight zone. You’re either a Ford man or a Holden man
Posted: 23 Apr 2013
The divide was forged in the epic motorsport battles of the Sixties, Seventies and Eighties in Australia's answer to the British Touring Car Championships. It was loose, aggressive racing in cars that were in no way suited to the kind of pain they were being forced to endure. And the kicker? Early rules ensured that, to qualify to race, the manufacturers had to sell the same V8-engined car in showrooms. Here, then, were drivers battling with each other in the same cars the fans had on their driveways. As a result, things got a little heated. People fought. Spectators rolled huge rocks onto the track mid-race to sabotage the leaders. People crashed. It was mental. Race officials eventually kicked out all other manufacturers, making the Aussie V8 series a two-make competition.