F1 and the Premier League join forces
Following yesterday’s deal between Chelsea and Sauber, we look at some more potential partnerships...
Posted: 01 May 2012
Williams and Liverpool
Whoever is in charge at Williams now spoke to whoever is in charge at Liverpool now as early as yesterday afternoon to present a ‘global co-communications universe concept’ based around nostalgia for a long-lost period in the eighties and nineties when both teams looked unbeatable.
It is believed gifts of portraits of Patrick Head and Bill Shankly were exchanged, bringing negotiations momentarily to a halt while all present ‘took a moment to remember’. Williams at first considered Wimbledon, before realising they now played in the football equivalent of Brazilian Stock Cars.