Follow that donkey!
James May sets off on a daring quest across Morocco to find the new people’s car, and returns with a Dacia Duster
Posted: 13 Jul 2010
What, while we're at it, is Dacia? The cynical view is that it's a means by which the Renault/Nissan axis can produce cheap cars for poor people without diminishing the glamour [sic] associated with their existing and established badges, and other marketing nonsense. The other view is that this is an exercise in extreme pragmatism, a separate and clearly defined experiment in back-to-basics motoring via cars that are a bit unexciting but of dependable provenance. The tie-up between Dacia and Renault works quite well - Renault lends expertise and saves Dacia from being technically moribund, Dacia prevents Renault from being too French and getting carried away.