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What the internet REALLY thinks about the Jaguar Type 00

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What the internet REALLY thinks about the Jaguar Type 00 | Top Gear

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The good, the bad, and the quite funny, all picked from the comments

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What the internet REALLY thinks about the Jaguar Type 00

# data.attributes.metatag[].attributes.content
The good, the bad, and the quite funny, all picked from the comments

# data.attributes.metatag[].attributes.content
What the internet REALLY thinks about the Jaguar Type 00

# data.attributes.metatag[].attributes.content
The good, the bad, and the quite funny, all picked from the comments

# data.attributes.metatag[].attributes.content
What the internet REALLY thinks about the Jaguar Type 00

# data.attributes.metatag[].attributes.content
What the internet REALLY thinks about the Jaguar Type 00

# data.attributes.metatag[].attributes.content
The good, the bad, and the quite funny, all picked from the comments

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The new Jaguar Type 00 has folks across the globe divided. The boldly colourful, confusingly car-free ad campaign has provoked chatter... and polarised the car community. Despite its ‘copy nothing’ slogan, the concept (which TG has rendered green in the image above) clearly reminded you lot of numerous models such as the Rolls-Royce Spectre, the Chrysler Crossfire, the Saab Aero X concept, the Cadillac Sixteen concept and, er the Chevrolet Trax. Though personally, we can’t see that last one, sorry guys.

The Type-Zero-Zero also struck some of you as the lovechild mash-up of a Rolls and a Volvo S60 or Tesla Cybertruck, and there was some random mention of a Ford Pinto, too.

Remarks about the Type 00’s boxy proportions being inspired by Minecraft, Roblox, Grand Theft Auto, and erm, MS Paint were common, and unsurprisingly the Jag purists have gone full extinction level event by calling time on Jaguar’s future. Quite a few of you kept it brief with a simple ‘RIP Jaguar’.

Gerry McGovern, chief creative officer, acknowledged at the presentation in Miami that "some would like it now, some would like it later, and some would never like it". Quite. Plenty of you championed the bold approach of course, even if the actual design of the concept wasn’t really your cuppa.

Not forgetting those of you who could see numerous household appliances in the design, let’s take a look at the best of what you had to say.

The Good

Matthew Smith: This is not remotely boring. Setting the branding debacle aside (mistakes happen… calm down, haters) this new look is really solid! Show me more!

Murat Ince: The final production model (if it ever gets released) may positively surprise people. I won’t hold my breath, but I’m rooting for Jag

Nikk MacRae: Overall, it’s not that bad… in a world where a common criticism is “all cars look the same” refreshing to see something a little bit out there

BlessBeNice: IT'S VERY BEAUTIFUL. Awesome job Jaguar. Fabulous

Clark Lailer: It could look kind of cool if it was gunmetal grey or something… and I would definitely put an old school leaping Jaguar ornament on the hood

Kevin Pearce: Why do I kinda like it? Does it need 1.21 gigawatts?

Richard Wright: Thunderbirds are go. Getting strong FAB1 crossed with Batmobile vibes

Martrich1098: I like it. I don't care that it's polarising - it's fresh and I hope that the real car is not too far away from this

The Bad

Levent Taskan: You wrote ‘the first chapter of Jaguar’s shiny new electric story’. It should have been ‘the last chapter in Jaguar’s story’

TJ Flood: An absolute ruination of an iconic brand!

Justin J: Baffling

FWD_to_twin_turbo: If this is the flagship for their rebranding, it might be time to ring the death bell for Jag. I thought maybe they’d use the freedom of an electric platform to sculpt something majestic, but we got a brick designed to look like a toaster oven

Michael Burnett: This is a 2020 Camaro rendered on an original PlayStation

Luke Duraj: A brick on four wheels. Who would have thought the car would be a disaster after that rebrand?

Luc Robertson: If I had the money, I’d buy this, just to drive it into a lake or canal

Steve Stone: £00 is how much profit they’ll make

Tom Mawdsley: Copy nothing… except the split system air conditioner on the wall

The Quite Funny

Irfan Ismic: Has it been made with an axe?

Luis Jordao: Is it a fridge with wheels?

Martiin Jones: It’s a pink chest freezer

CVSaporito: I bet they’ll find a way to make it leak oil

Robzam: This is a perfume bottle with wheels.... made by a 6yo girl in Minecraft

Carnut5562: Looks like a chihuahua was constipated and they gave it pepto bismol and boom. Here’s our next design guys!

Marco Moioli: Walking remains an option

Bob Ball: I like the deluxe coffin driving position, though

Charles Farmer: My Soap Box Derby car looks just like this, as a kid

Safeel Javed: Oh, they put a radiator on the back to warm up pedestrians as it drives past - how thoughtful

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The new Jaguar Type 00 has folks across the globe divided. The boldly colourful, confusingly car-free ad campaign has provoked chatter... and polarised the car community. Despite its ‘copy nothing’ slogan, the concept (which TG has rendered green in the image above) clearly reminded you lot of numerous models such as the Rolls-Royce Spectre, the Chrysler Crossfire, the Saab Aero X concept, the Cadillac Sixteen concept and, er the Chevrolet Trax. Though personally, we can’t see that last one, sorry guys.

The Type-Zero-Zero also struck some of you as the lovechild mash-up of a Rolls and a Volvo S60 or Tesla Cybertruck, and there was some random mention of a Ford Pinto, too.

Remarks about the Type 00’s boxy proportions being inspired by Minecraft, Roblox, Grand Theft Auto, and erm, MS Paint were common, and unsurprisingly the Jag purists have gone full extinction level event by calling time on Jaguar’s future. Quite a few of you kept it brief with a simple ‘RIP Jaguar’.

Gerry McGovern, chief creative officer, acknowledged at the presentation in Miami that "some would like it now, some would like it later, and some would never like it". Quite. Plenty of you championed the bold approach of course, even if the actual design of the concept wasn’t really your cuppa.

Not forgetting those of you who could see numerous household appliances in the design, let’s take a look at the best of what you had to say.

The Good

Matthew Smith: This is not remotely boring. Setting the branding debacle aside (mistakes happen… calm down, haters) this new look is really solid! Show me more!

Murat Ince: The final production model (if it ever gets released) may positively surprise people. I won’t hold my breath, but I’m rooting for Jag

Nikk MacRae: Overall, it’s not that bad… in a world where a common criticism is “all cars look the same” refreshing to see something a little bit out there

BlessBeNice: IT'S VERY BEAUTIFUL. Awesome job Jaguar. Fabulous

Clark Lailer: It could look kind of cool if it was gunmetal grey or something… and I would definitely put an old school leaping Jaguar ornament on the hood

Kevin Pearce: Why do I kinda like it? Does it need 1.21 gigawatts?

Richard Wright: Thunderbirds are go. Getting strong FAB1 crossed with Batmobile vibes

Martrich1098: I like it. I don't care that it's polarising - it's fresh and I hope that the real car is not too far away from this

The Bad

Levent Taskan: You wrote ‘the first chapter of Jaguar’s shiny new electric story’. It should have been ‘the last chapter in Jaguar’s story’

TJ Flood: An absolute ruination of an iconic brand!

Justin J: Baffling

FWD_to_twin_turbo: If this is the flagship for their rebranding, it might be time to ring the death bell for Jag. I thought maybe they’d use the freedom of an electric platform to sculpt something majestic, but we got a brick designed to look like a toaster oven

Michael Burnett: This is a 2020 Camaro rendered on an original PlayStation

Luke Duraj: A brick on four wheels. Who would have thought the car would be a disaster after that rebrand?

Luc Robertson: If I had the money, I’d buy this, just to drive it into a lake or canal

Steve Stone: £00 is how much profit they’ll make

Tom Mawdsley: Copy nothing… except the split system air conditioner on the wall

The Quite Funny

Irfan Ismic: Has it been made with an axe?

Luis Jordao: Is it a fridge with wheels?

Martiin Jones: It’s a pink chest freezer

CVSaporito: I bet they’ll find a way to make it leak oil

Robzam: This is a perfume bottle with wheels.... made by a 6yo girl in Minecraft

Carnut5562: Looks like a chihuahua was constipated and they gave it pepto bismol and boom. Here’s our next design guys!

Marco Moioli: Walking remains an option

Bob Ball: I like the deluxe coffin driving position, though

Charles Farmer: My Soap Box Derby car looks just like this, as a kid

Safeel Javed: Oh, they put a radiator on the back to warm up pedestrians as it drives past - how thoughtful

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The good, the bad, and the quite funny, all picked from the comments

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The Jaguar Type 00 rendered in green, in side profile