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Do these sketches preview the future of McLaren design?

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Do these sketches preview the future of McLaren design? | Top Gear

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McLaren's design department is clearly looking to the past to plan for the future

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Do these sketches preview the future of McLaren design?

# data.attributes.metatag[].attributes.content
McLaren's design department is clearly looking to the past to plan for the future

# data.attributes.metatag[].attributes.content
McLaren's design department is clearly looking to the past to plan for the future

# data.attributes.metatag[].attributes.content
Do these sketches preview the future of McLaren design?

# data.attributes.metatag[].attributes.content
Do these sketches preview the future of McLaren design?

# data.attributes.metatag[].attributes.content
Do these sketches preview the future of McLaren design?

# data.attributes.metatag[].attributes.content
McLaren's design department is clearly looking to the past to plan for the future

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McLaren is changing the way it designs cars, apparently. To be honest, we probably could have guessed that when the brand’s CEO admitted that he’d like to broaden the range beyond mid-engined supercars, but now here's official confirmation. We're told a new design language will “go beyond” supercars and hypercars.

New McLarenese, as it will henceforth be known, will consist of five key principles that chief designer Tobias Sühlmann reckons are at the heart of every model the brand makes. They are apparently Epic, Athletic, Functional, Focused and Intelligent.

‘Epic’ refers to the appearance and the sensory excitement of a McLaren. It’ll apparently channel the extreme design traits found in the centrally located seat of the McLaren F1, the jet-fighter-esque canopy of the Solus GT and the quad-exit full-titanium exhaust of the 765LT.

‘Athletic’ will combine efficient packaging with tightly-wrapped bodywork and lightweighting, while ‘Functional’ focuses on technical innovations, like the cooling on the hybridised Artura Spider and double-skinned doors on the 750S. ‘Focused’ and ‘Intelligent’ will ensure that McLaren's cars are driver-centric (yep, even the SUV), while also using lightweight (there's that word again) and sustainable materials.

"Racing is in our DNA, and beauty flows from this relentless pursuit of performance," said Sühlmann in his best design-speak. "We are deeply inspired by six decades of McLaren history, but we are not rooted in our past. Our Design DNA will build McLaren into a brand that delivers 60-years of motorsport heritage in incredible lightweight supercars and beyond. A new era, with new vehicles, more product differentiation, and with Performance by Design at the heart of it."

There’s no specific info given about any next-gen models here, but we are told that the shoulder-line on the second sketch up above defines the design signature. So what do you think McLaren has in mind, folks?

# data.attributes.body.processed
McLaren is changing the way it designs cars, apparently. To be honest, we probably could have guessed that when the brand’s CEO admitted that he’d like to broaden the range beyond mid-engined supercars, but now here's official confirmation. We're told a new design language will “go beyond” supercars and hypercars.

New McLarenese, as it will henceforth be known, will consist of five key principles that chief designer Tobias Sühlmann reckons are at the heart of every model the brand makes. They are apparently Epic, Athletic, Functional, Focused and Intelligent.

‘Epic’ refers to the appearance and the sensory excitement of a McLaren. It’ll apparently channel the extreme design traits found in the centrally located seat of the McLaren F1, the jet-fighter-esque canopy of the Solus GT and the quad-exit full-titanium exhaust of the 765LT.

‘Athletic’ will combine efficient packaging with tightly-wrapped bodywork and lightweighting, while ‘Functional’ focuses on technical innovations, like the cooling on the hybridised Artura Spider and double-skinned doors on the 750S. ‘Focused’ and ‘Intelligent’ will ensure that McLaren's cars are driver-centric (yep, even the SUV), while also using lightweight (there's that word again) and sustainable materials.

"Racing is in our DNA, and beauty flows from this relentless pursuit of performance," said Sühlmann in his best design-speak. "We are deeply inspired by six decades of McLaren history, but we are not rooted in our past. Our Design DNA will build McLaren into a brand that delivers 60-years of motorsport heritage in incredible lightweight supercars and beyond. A new era, with new vehicles, more product differentiation, and with Performance by Design at the heart of it."

There’s no specific info given about any next-gen models here, but we are told that the shoulder-line on the second sketch up above defines the design signature. So what do you think McLaren has in mind, folks?

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McLaren's design department is clearly looking to the past to plan for the future