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Groupe PSA and Fiat-Chrysler are joining forces
UPDATE: official confirmation and more details of projected PSA/FCA merger
Lots of car brands, lots of cars, potentially big numbers. We now have official confirmation that both Groupe PSA and FCA Group are working towards a combined business entity that would create “the fourth largest global OEM”.
As tie-ups go, this is up there with the Backstreet Boys and New Kids on the Block going on tour. Both companies, who would each hold 50 per cent of shares of the new combined entity, announced the merger would potentially result in combined revenues of €170bn, and sales of 8.7m cars.
Both companies state the merger would allow a better allocation of resources for big investments in new vehicle platforms, powertrain and technology, utilising FCA’s business in North and Latin America, and Groupe PSA’s in Europe.
The merger would unite each group’s strength across a variety of car segments – luxury, mainstream, SUVs and trucks/commercials – and that 80 per cent of these “synergies” would be achieved in just four years.
Allaying fears about the future, both groups also note how the estimated synergies “are not based on any plant closures”. For now then, everyone under the big new umbrella looks safe.
Five board members will be nominated by FCA (which controls Fiat, Chrysler, Abarth, Alfa, Dodge, Jeep, Lancia, Maserati, SRT, Ram, and Mopar) and five by Groupe PSA (under which Peugeot, Citroen, DS, Vauxhall and Opel sit). The boss of bosses would be Carlos Tavares for five years.
Said Tavares: “This convergence brings significant value to all the stakeholders and opens a bright future for the combined entity.”
Mike Manley, FCA boss, added: “I’m delighted by the opportunity to work with Carlos and his team on this potentially industry-changing combination. We have a long history of successful cooperation with Groupe PSA and I am convinced that together with our great people we can create a world class global mobility company.”