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Fiat 500C news - 500C: reassuringly expensive - 2009

Screw you, Italians! In recognition of Britain’s
love for convertibles, Fiat has announced that the UK will be the first country
in Europe to receive the new 500C - the soft-topped version of the lovely Cinq - before it goes on sale in Italy. Which means we should get the chi-chi little
sardine tin in time for summer.
The only downside is that it ain’t cheap. Well, not especially cheap. Prices
for the 500C start at £11,300, representing a premium of about £3,200 over the hard-top 500. In comparison, the Mini Cooper convertible costs about £2,200 more than its tin-top equivalent… and Minis are hardly renowned
for out-and-out cheapness, are they?
The premium is a little surprising considering that Fiat opted for a
convertible system with fixed side rails - as opposed to a full cabrio as seen
in the Mini - at least partly on cost grounds.
Still, just picture buzzing down a balmy Mediterranean coast road, roof down -
well, roof back at least - a pair of ludicrously oversized sunglasses on your
head, with that in-no-way-cliched Cornetto song blasting out the stereo. That
three grand premium suddenly looks well worth it, eh?

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