Look! It's Jaguar's new four-door all-electric GT car! Sort of!

This is the future of Jaguar. Sort of. For underneath this broad, angular, slab-sided and enormously camouflaged frame lurks the British company’s renaissance. Its ‘rebirth’. Its giant, all-electric four-door GT.

It’s the first brand new Jaguar in years, built on a brand new electric platform, and… nope, you still can’t see all of it just yet.

That’ll be saved for the next milestone in this Very Big Electric Cat’s story, when on 2 December Jaguar will reveal a ‘Design Vision’ concept. One suspects… that’ll be a vision of the car’s design. Just spitballing here of course.

In the here and now, Jaguar is only revealing that the first prototypes are being tested on British roads – where else – as part of its global development programme. They’ve already clocked “tens of thousands” of virtual and physical miles already, so Jag’s well into the cycle.

A cycle that began last year with the massive pronouncement that this Very Big Electric Cat will a) take the shape of a £100k four-door GT, b) target 430 miles of range, and c) become the most powerful car Jaguar has ever built.

Oh, and d) that it’ll also look like nothing before it.

“When these new Jaguars appear for the first time, they need to have a jaw dropping moment,” creative boss Gerry McGovern said last year. “What we’ve decided to do is go back to ‘a copy of nothing’. That’s what this is about: a complete reimagining.”

It’ll have to be. “We’ve had periods of success, and we’ve had periods which haven’t been successful,” JLR boss Adrian Mardell told TG last year. “Thousands of people have put their livelihoods into this company, and that’s really important.

“More have spent their hard-earned money in this brand. That’s really important. So reinvigorating Jaguar and turning it into the successful brand I know deep down it can be, is really important to me.

“This is the beginning to put right unfinished business. This is personal,” he added.