May we present to you the latest in a long line of BMW Art Cars. It is based on the BMW M6 GTLM racer, with a design by the “American master of conceptual art”, John Baldessari. It was revealed in Miami, and as with other BMW Art Cars, will then race at Daytona next January.
“I have done only one work in my life involving a car before, and that was an image of a car. So for the BMW Art Car project, I entered uncharted territory, not just in terms of the subject, but also moving from two- to three-dimensional art,” explains Baldessari. “The ideas all came at once: for instance, the red dot on the roof, so you can see it from above, FAST on one side and a picture of the car on the other side. I like the ambiguity, having two-dimension and three-dimension at the same time.
“Considering the car as an icon of contemporary life, my concept turned out playfully satirical, but it also highlights some of the trademark ideas that I use. So you can say, the BMW Art Car is definitely a typical Baldessari and the fastest artwork I ever created!”
Um, OK John. Underneath all the art of course, lies a turbocharged 4.4-litre V8 making around 580bhp, powering a rather lithe 1,250kg bodyweight. So its, y’know, really fast.
But is it really cool? Some of BMW’s Art Cars have been fabulous things - stuff like Alexander Calder and Frank Stella’s take on the classic 3.0-litre CSL, and of course, Andy Warhol’s BMW M1.
Where does this sit on that list? Have your say below…