Lamborghini Urus review

The car’s price has risen to £208,000 and while it’s well-equipped, Lamborghini, like everyone else at this level, has developed a very seductive personalisation programme. So that’s just the start.

Rivals include the £313,220 Ferrari Purosangue, whose fabulous design and naturally aspirated V12 accounts for some of the price difference. The Aston Martin DBX 707 is similarly priced and more evocative, but its lack of hybridisation counts against it. Or possibly not.

Everything else is less expensive (cheaper doesn’t sound right), and the Audi SQ8, Mercedes-AMG G63, Porsche Cayenne Coupe Turbo E-Hybrid and Range Rover Sport SV are all excellent in various ways. Again, if that’s your thing. But none of them is a Lamborghini.

The WLTP approved figures claim a saintly but unrealistic 135.8mpg overall and 51g/km of CO2 emissions. With the battery fully depleted that falls to 21.9mpg. We averaged about 25mpg on a day of rather frustrating stop/start driving, which isn’t bad given the Urus SE’s potential and weight.