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Is this one-off Lamborghini Revuelto a missed opportunity?

Lambo’s in-house modification department dresses up a V12 hybrid. Could have been much, much wilder, no?

Published: 09 Apr 2024

This is a one-off, modified Lamborghini Revuelto, built to celebrate the first ever ‘Lamborghini Arena’ event, and for a car that prides itself on its noise, it’s distinctly… quiet.

It was revealed at said Arena event, where more than 380 supercars and thousands of branded t-shirts paraded around Imola to celebrate all things Raging Bull.

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So far, so Lamborghini. The modifications to this ‘exclusive’ Revuelto, carried out in-house by Ad Personam, do not focus on the car’s shiny new hybrid drivetrain, so the 6.5-litre naturally-aspirated V12 and triplet of electric motors remain untouched. As does its 1,000bhp+ output and 0-62mph time of just 2.5s.

Where it differs is in its exterior, which as you can see, consists largely of a set of new bonnet stripes said to highlight “the performance attitude of the V12 super sports car”. Another twist arrives in the form of a contrast between the car’s sedate, ‘grigio hati’ (grey) bodywork and green accents.

There’s the obligatory Italian flag painted across the rear of the wing, and much gloss carbon fibre. Inside there’s fancy stitching, Imola’s circuit layout embroidered into the bulkhead and other bits and pieces pertaining to the Arena event.

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Fine. But as one of the world’s last remaining outposts of the big, naturally-aspirated V12, and as one of the world’s last remaining purveyors of big, shouty supercars, shouldn’t this Revuelto be a bit more… ambitious?

Perhaps some wild anime imagery filling its acres of bodywork. Or a technicolour wrap that changes colour like the BMW iX ‘Flow’. Maybe let an up-and-coming artist go to town with some crayons.

Heck, even just a bright purple paintjob and a winking emoji on the bonnet. Surely a car as loud as a Revuelto needs to be… louder?

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